Which products should you submit the identifier_exists attribute with a value of no for?

  • Custom-made clothing
  • Items as part of a bundle
  • Used electronics
  • New books for pre-order

Explanation: In the rare situation where your product has neither a GTIN nor MPN (for example, made-to-order or handmade items), set ‘identifier exists’ to ‘FALSE’ to indicate that you have no identifier for the product.

Read more here: https://support.google.com/merchants/answer/160161

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